APOC Launches New Website for ‘Seamless’ User Experience

A new digital home for APOC’s suite of professional roofing products

A picture of the new APOC.com homepage. — ICP Group’s Polyset roofing adhesives joined the APOC brand last summer; RoofSlope followed last fall. This is APOC’s first significant website redesign since the company was owned by Gardner-Gibson, Inc., in 2016.
— Image by Bryan Gottlieb for Roofing Contractor

APOC, the adhesives and roofing products manufacturer, announced Tuesday that it had launched a new, redesigned website, focusing on helping professionals gain greater access to the solutions they need to do their jobs effectively.

In an April 9 news release, IPC Group, APOC’s parent company, said the new website has been redesigned ‘from the ground up.’ The streamlining includes simplified access to tools and resources, including comprehensive product information and documentation, education and training materials, access to APOC’s Contractor ProProgram and more.

“We know that professionals everywhere rely on APOC products to do their jobs efficiently and effectively, and it’s our mission to make their experience better than ever,” said Sara Jonas, vice president of marketing at ICP Group. “The new APOC website is a reflection of that mission.”

APOC’s newly rebranded Polyset and RoofSlope products are available now online.

Polyset products are foam adhesives for steep-slope roof tile adhesion and low-slope roofing applications, available in the form of low-pressure one- and two-component SPF in pressurized disposable or refillable packaging. For steep-slope roofs, Polyset adhesives are approved for use in high-wind regions, and for low-slope applications, they are specifically designed to adhere insulation boards, cover boards and single-ply fleece-backed membranes to various substrates.

RoofSlope is an auxiliary sloping compound that fills in low spots on flat roofs and achieves a positive slope to aid in proper drainage. The company said its patented technology provides a durable finish that can match existing roofing compositions. APOC added that RoofSlope compound is excellent for new construction and retrofit work, “minimizing costs associated with fixing slope-to-drain issues.”

To access the new APOC online ‘experience,’ visit APOC.com.