Sue Burkett, strategic marketing manager for roofing at Owens Corning, remarked that the new Bourbon color embodies the spirit of a warm, cozy den that’s inspired by the senses.

“The rich blend of granules integrated into the Bourbon color includes a palette of steely gray-blue mixed with black and with shades of toasty butterscotch. The effect is an inviting contrast that entices the eye with soothing brown shades that remind you of rich caramel, worn leather and chocolate, three of my favorites,” said Burkett.  

The new shingle color’s versatility is spotlighted in three inspirational style boards. The “Northwest Craftsman” style board distills the crisp and contrasting shades of land and sea. The “Mediterranean” style board gives a design nod to the timeless style of the sun-soaked Mediterranean, evoking easygoing elegance. The “Modern Prairie” style board, inspired by the Midwestern plains, leverages monochromatic hues while paying homage to a simple and uniquely American elegance.

As Americans continue to invest in home improvements, Owens Corning TruDefinition Duration shingles offer an opportunity to boost curb appeal while contributing to a high-performing roof. Burkett noted that today’s homeowners are seeking products that fuse aesthetics and high performance.

“Owens Corning has been awarded the Women’s Choice Award® as America’s most recommended roofing products for the fourth consecutive year, and we appreciate that women want both style and functionality when it comes to their homes’ roofs,” said Burkett. “We are honored to support women with design resources that help them express their style via high-performing shingles.”

The new design and inspire resources are available at www.shinglecoloroftheyear.com.