GAF has introduced WeatherCote Elastomeric Coating, a water-based acrylic roof coating that provides a durable, protective weathering layer for low-slope roofs. The coating is highly reflective, directing heat and UV away from the building. With a high 88 percent initial reflectivity, it reduces wear and tear on the membrane below as well as lowers the temperature inside the building, saving energy costs during summer months. The coating adheres to a variety of substrates including granulated BUR, SBS & APP, metal, wood and concrete, and can be applied by spray, roller or brush. The product is water based and has low VOC, making it approved for use even in states with tough UV standards, and is ENERGY STAR rated in the United States. For more information, visit