HomeSphere, a technology-leveraged service provider to residential homebuilders and building product manufacturers, has added CertainTeed to its list of over 70 supply chain partners.
LAKEWOOD, Colo. -
HomeSphere, a technology-leveraged service provider to residential homebuilders
and building product manufacturers, has added CertainTeed to its list of over
70 supply chain partners. CertainTeed, maker of fiber cement siding and North America’s leading brand for exterior and interior
building products, will employ HomeSphere’s BRI Program to manage rebates for
homebuilders and, in turn, grow their market share.
The participation of CertainTeed allows builders to access cost savings on the
company’s fiber cement products through rebate management provided by
HomeSphere's web-based portal. The portal allows CertainTeed to open potential
sales channels, especially during the down market.
“CertainTeed has helped shape the building products industry for more than 100
years through innovation and creative product design,” notes Thierry Denis,
Vice President and General Management for CertainTeed. “HomeSphere also brings
innovative thinking to the sales process, and we look forward to a mutually beneficial partnership in the future.”
Designed to streamline the residential building supply chain, BRI is a unique
Web-based service serving both manufacturers and builders. Manufacturers use
BRI to access more than 1,100 builders on the program, gaining advanced
understanding of their supply chain and increased exposure for their products
through an efficient rebate management program. As a result, they gain inroads
to new accounts and build recognition for their products and services.
Builders, on the other hand, gain product knowledge and manage their
cash-producing rebates, keeping them on the cutting edge as they trim their production
CertainTeed representatives will also utilize HomeSphere’s sales effectiveness
products for manufacturers and distributors in the residential homebuilding
industry. The tools, which track product usage, competitive research and sales
by region, will assist the CertainTeed sales team to create leads and improve
new customer acquisition.
North America's Leading Building Products Manufacturer Joins HomeSphere
October 20, 2008