The Ruscoe Co.'s Cool White Polymer Roof Coating can be one-third the cost of a new roof. Combined with Ruscoe preparation materials, this roof restoration system can provide years of leak free service when a building owner can't afford a new roof. Cool White provides superior reflective properties on virtually all roof types. It will not emulsify or delaminate in ponded water. For a sample, call Paul Michalec, president, The Ruscoe Company at 330.253.8148 or e-mail