search
cart
facebook twitter linkedin youtube instagram Spotify Podcasts Apple Podcasts Spotify Podcasts Apple Podcasts
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • NEWS
  • TOPICS
    • Cool Roofing
    • Event News
    • Latinos in Roofing
    • Low Slope
    • Legal
    • Metal
    • Project Profiles
    • Roofing Supply Pro
    • Roofing Safety
    • Steep Slope
    • Sustainable Roofing
    • Technology
  • EXCLUSIVES
    • Best of Success
    • Contractor Profile
    • IRE Show
    • Roofing Contractor of the Year
      • Enter Roofing Contractor of the Year
    • Top 100
      • Enter the Top 100
    • Young Guns
    • State of the Industry
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Interactive Spotlights
    • Roofing Quizzes
    • IRE Videos
    • Webinars
    • Photo Galleries
  • PRODUCTS
    • New Products
    • Featured Products
  • COLUMNS
    • Editor's Note
    • Exit Planning
    • Guest Column
  • EVENTS
    • International Roofing Expo
    • Webinars
    • Best of Success Conference
    • Industry Events
  • DIRECTORY
    • Associations
    • Distributors
    • Manufacturer/Supplier
    • Business Services
    • Get Listed
  • MORE
    • Roofing Contractor Newsletters
    • Techos y Más Advisory Board
    • RC Store
    • Roofing Supply Pro
    • Custom Content & Marketing Services
    • Market Research
    • Sponsor Insights
    • Company Spotlights
    • Classifieds
      • Auctions
      • Business For Sale
      • Business Opportunities
      • Equipment For Sale
      • Positions Available
      • Products
      • Safety
      • Software
      • Services
      • Training
    • Contact Us
  • EMAGAZINE
    • eMagazine
    • Advertise
      • Editorial Calendar
      • Contact
    • Archive Issues
  • SIGN UP!
Metal Roofing

Latest MRA Industry Research Show Jump in Metal Roofing Demand for U.S. New Home Construction

Metal_Roofing_Alliance_ATAS_Techco_Tile_Red_Metal

The popularity of metal roofing continues to grow among U.S. builders and homeowners. Photo courtesy of MRA member ATAS International.

August 31, 2020

PORTLAND, Ore. — The latest industry report for the U.S. residential roofing sector shows that growth for metal roofing for new home construction has doubled, and continues to enjoy an ongoing steady demand among the repair/remodel market segment.

According to the recent 2019 Dodge Report data commissioned by the Metal Roofing Alliance (MRA), metal roofing is the second most popular type of residential roofing in the U.S. For new construction, market share doubled from 4% in 2018 to 8% in 2019. The repair/remodel market share for metal roofing held steady at 12% for 2019.

The MRA attributes the increased demand for metal roofing among U.S. home builders to the adoption of more resilient building products that deliver better, long-lasting performance in climate extremes. The Mid-Atlantic region, where severe storms and hurricanes are common, saw the greatest increased use of metal roofing. Other factors that helped boost the popularity of metal roofing include the desire among consumers for more environmentally-friendly choices. Style and design also play a major role: Since 2015, the annual Dodge report has showed an increase in the popularity of a wide variety of metal roofing styles — including those that mimic shingles, shake, tile and slate — from 22% to 34% for 2019 in the repair/remodel market.

"Home builders have their finger on the pulse of what today's homeowners want and the latest trends in the market," said Renee Ramey, MRA executive director. "As consumers become more educated about their options and gravitate towards building materials and practices that are resilient, sustainable and long-lasting, we're seeing that reflected in what builders are choosing to use."

Other factors driving demand for metal roofing include the increased adoption of residential solar systems and rising popularity of net zero homes. The research indicates that today's homeowners also understand the benefits of high-tech metal roofing coatings to boost energy efficiency and deliver low maintenance benefits.

"A changing climate will continue to lead homeowners and builders to construct more resilient homes in every region," said Dick Bus, president of ATAS International and the MRA. "Our goal is to make sure homeowners, whether they are replacing their roof or building a new home, have the resources and information they need to make the best choice possible."

KEYWORDS: ATAS International MRA (Metal Roofing Alliance) new location

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • A discussion panel of roofing contractors

    5 Growth Strategies for Roofing Contractors in 2026

    Three high-performing Owens Corning Roofing Platinum...
    Guest Column
  • A home with a roof

    2026 State of the Roofing Industry Report

    Despite economic turbulence, shifting regulations,...
    State of the Industry
    By: Art Aisner and Chris Gray
  • two-roofers-in-harnesses-on-tile-roof

    How AI Is (and Isn’t) Impacting Roofing Jobs

    A new study from Microsoft shows artificial intelligence...
    Roofing News
    By: Chris Gray
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine Subscription
  • Sign Up for the Newsletter
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Female standing in home kitchen doing accounting work from home calculates company financial statement, use calculator fill data results on laptop application, housewife manage family budget
    Sponsored byWatercress Financial

    Paying for a New Roof: What Homeowners Consider and What Contractors Should Know

  • A construction worker surrounded by so much data
    Sponsored byEpicor Software

    Supply Chain Optimization: Overcoming Challenges in the Building Supply Industry

  • Cover-Board-Spray Application
    Sponsored byH.B. Fuller

    Unlock the Power of Spray-Applied Canister Adhesives: Proven Tips for Safer, Faster, Smarter Application

Popular Stories

Police Line

Roofer Killed in Rooftop Fall in Mobile, Alabama

group at ROOFPAC

PHOTOS: IRE 2026 Roundup Gallery from Las Vegas

The Elevate booth at International Roofing Expo 2026

PHOTOS: International Roofing Expo 2026 in Las Vegas

Events

February 18, 2026

2026 State of the Industry Report

This webinar is a must-attend for all roofing contractors who are looking to understand:

  • Industry expectations for residential and commercial sales in 2026 and beyond
  • Market insights related to current and future installation trends
  • Emerging technologies impacting operations and customer care
  • How to address current and future industry challenges
  • Productivity and operational efficiency for improved profits
View All Submit An Event

Related Articles

  • mra-best-residential-2021-Q2

    MRA Announces New Members, Mounting Evidence of Strong Growth for U.S. and Canadian Metal Roofing Industry

    See More
  • A home on Florida’s Gulf Coast was selected as the winner of the Metal Roofing Alliance’s quarterly “Best Residential Roofing Project.”

    Florida Home Wins MRA’s Best U.S. Residential Metal Roofing Project Award For Hurricane Preparedness

    See More
  • Metal Roofing Alliance - Metal Roof

    MRA Warns Lack of Strong Incentives Conflicts with Demand for Home Efficiency

    See More

Related Products

See More Products
  • 9780128207918.jpg

    Eco-efficient Materials for Reducing Cooling Needs in Buildings and Construction 1st Edition

  • cfc.png

    Construction Forms for Contractors Book+CD, PDF & Software Download

  • contractorlaw.jpg

    Construction Law: An Introduction for Engineers, Architects, and Contractors

See More Products
×

Be in the forefront of the roofing industry!

Join thousands of professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing