NORCROSS, Ga. — Innovative Metals Company Inc. (IMETCO) recently redesigned its website, improving navigation and functionality throughout and creating a more user-friendly interface so customers can quickly and easily access technical product information and architectural details.

The new design features a scrolling homepage with links to specifications and details, warranty and product literature requests as well as a growing library of project photos illustrating IMETCO’s wide range of capabilities as a building-envelope solutions provider. There is also a navigation bar across the top with links detailing IMETCO’s expansive line of products, services and additional resources.

“During the design process, we were determined to come up with a layout that highlights the beauty and versatility of metal,” said Josh Younger, marketing specialist at IMETCO. “Additionally, we improved the functionality of the site so that we can continuously evolve this marketing tool moving forward.”

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