search
cart
facebook twitter linkedin youtube instagram Spotify Podcasts Apple Podcasts Spotify Podcasts Apple Podcasts
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • NEWS
  • TOPICS
    • Cool Roofing
    • Event News
    • Latinos in Roofing
    • Low Slope
    • Legal
    • Metal
    • Project Profiles
    • Roofing Supply Pro
    • Roofing Safety
    • Steep Slope
    • Sustainable Roofing
    • Technology
  • EXCLUSIVES
    • Best of Success
    • Contractor Profile
    • IRE Show
    • Roofing Contractor of the Year
      • Enter Roofing Contractor of the Year
    • Top 100
      • Enter the Top 100
    • Young Guns
    • State of the Industry
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Interactive Spotlights
    • Roofing Quizzes
    • IRE Videos
    • Webinars
    • Photo Galleries
  • PRODUCTS
    • New Products
    • Featured Products
  • COLUMNS
    • Editor's Note
    • Exit Planning
    • Guest Column
  • EVENTS
    • International Roofing Expo
    • Webinars
    • Best of Success Conference
    • Industry Events
  • DIRECTORY
    • Associations
    • Distributors
    • Manufacturer/Supplier
    • Business Services
    • Get Listed
  • MORE
    • Roofing Contractor Newsletters
    • Techos y Más Advisory Board
    • RC Store
    • Roofing Supply Pro
    • Custom Content & Marketing Services
    • Market Research
    • Sponsor Insights
    • Company Spotlights
    • Classifieds
      • Auctions
      • Business For Sale
      • Business Opportunities
      • Equipment For Sale
      • Positions Available
      • Products
      • Safety
      • Software
      • Services
      • Training
    • Contact Us
  • EMAGAZINE
    • eMagazine
    • Advertise
      • Editorial Calendar
      • Contact
    • Archive Issues
  • SIGN UP!
Roofing News

Dow to Lead Research Team for Energy-Efficient Retrofit Solutions

July 30, 2010
The U.S. Department of Energy (DOE) has selected Dow Building & Construction, a business group within Dow’s Advanced Materials Division, to lead a multi-year project that will combine research and residential in-home testing to develop enhanced home energy efficiency retrofit solutions and best practices.

MIDLAND, Mich. - The U.S. Department of Energy (DOE) has selected Dow Building & Construction, a business group within Dow’s Advanced Materials Division, to lead a multi-year project that will combine research and residential in-home testing to develop enhanced home energy efficiency retrofit solutions and best practices. Dow will work in partnership with Habitat for Humanity as well as Michigan State University and Ferris State University, with select contributions from Duke Energy, DTE Energy Corporation and Exelon Corporation. Of the 15 research and deployment partnerships named by the DOE, Dow was the only private sector manufacturer asked to lead a research, development and deployment team.

“Today, we know how to build a very energy-efficient new home, but there are still 76 million homes in America that were built prior to modern energy codes,” said Carol Eicher, business group vice president, Dow Building & Construction. “It is critical to establish new product solutions and application practices for retrofitting these homes and what better partner than Habitat for Humanity, which is committed to making home ownership affordable and serves as a benchmark in this industry.”

“Dow approached Habitat for Humanity 27 years ago with ideas about working together and thus became our first corporate sponsor,” said Jonathan Reckford, CEO of Habitat for Humanity International. “Since then, Dow has worked with Habitat organizations worldwide to help us create energy-efficient homes. We are delighted to be part of this program that will help low-income families make changes to existing homes so they, too, can realize reduced energy costs.”  

The DOE retrofit project is part of a broader effort to reduce both energy consumption and greenhouse gas emissions, and establish national guidelines and standards for retrofit methods, materials and practices. On Earth Day of this year, Vice President Joe Biden announced the DOE’s Retrofit Ramp-Up initiative, which brings communities, government, private sector companies and non-profit organizations together to deliver energy efficiency upgrades-or retrofits-to the country.

Dow supports the DOE initiative and also views home energy efficiency retrofits as an important source of job creation for the nation’s construction industry. In June of this year, Dow Chairman and CEO Andrew Liveris co-authored an editorial in Forbes with Sierra Club Executive Director Michael Brune in support of the Home Star legislation which offers incentives to homeowners to weatherize their homes. According to the authors, the “stimulus program will jump-start one of our hardest-hit industries while helping to address a major energy guzzler: our homes.”

Research goals established for the Dow-led Energy Efficiency Insulation Retrofit Program will draw upon the resources and know-how of every partner. The team will conduct pre- and post-retrofit homeowner market research, designed by Michigan State University, to build a stronger understanding of the considerations and concerns consumers have about retrofit costs, procedures and results. Innovative new solutions devised by Dow and Ferris State University’s Granger Center for Construction and HVACR will focus on establishing new products and application solutions in wall and roofing insulations as well as overall building air sealing. The team will also draw upon Habitat for Humanity’s knowledge of lower-income homeowner issues and Dow’s practical marketplace know-how and supply chain strategies to create a business model that results in the commercialization of affordable, prescriptive solutions that can be sold in the retail channel or practiced by retrofit contractors.

“Our goal is to simplify and improve upon the current solutions and application practices to achieve enhanced energy efficiency in existing residential homes,” said William Jackson, global research and development director for Dow Building & Construction. “By working closely with our program partners and uniquely combining Dow chemistry with building science, we will establish and introduce a portfolio of air sealing and insulation products and application techniques that will push expected energy savings to greater than 30 percent.”

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • A discussion panel of roofing contractors

    5 Growth Strategies for Roofing Contractors in 2026

    Three high-performing Owens Corning Roofing Platinum...
    Guest Column
  • A home with a roof

    2026 State of the Roofing Industry Report

    Despite economic turbulence, shifting regulations,...
    State of the Industry
    By: Art Aisner and Chris Gray
  • two-roofers-in-harnesses-on-tile-roof

    How AI Is (and Isn’t) Impacting Roofing Jobs

    A new study from Microsoft shows artificial intelligence...
    Roofing News
    By: Chris Gray
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine Subscription
  • Sign Up for the Newsletter
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Female standing in home kitchen doing accounting work from home calculates company financial statement, use calculator fill data results on laptop application, housewife manage family budget
    Sponsored byWatercress Financial

    Paying for a New Roof: What Homeowners Consider and What Contractors Should Know

  • A construction worker surrounded by so much data
    Sponsored byEpicor Software

    Supply Chain Optimization: Overcoming Challenges in the Building Supply Industry

  • Cover-Board-Spray Application
    Sponsored byH.B. Fuller

    Unlock the Power of Spray-Applied Canister Adhesives: Proven Tips for Safer, Faster, Smarter Application

Popular Stories

Police Line

Roofer Killed in Rooftop Fall in Mobile, Alabama

group at ROOFPAC

PHOTOS: IRE 2026 Roundup Gallery from Las Vegas

The Elevate booth at International Roofing Expo 2026

PHOTOS: International Roofing Expo 2026 in Las Vegas

Events

February 18, 2026

2026 State of the Industry Report

This webinar is a must-attend for all roofing contractors who are looking to understand:

  • Industry expectations for residential and commercial sales in 2026 and beyond
  • Market insights related to current and future installation trends
  • Emerging technologies impacting operations and customer care
  • How to address current and future industry challenges
  • Productivity and operational efficiency for improved profits
View All Submit An Event

Related Articles

  • Dow Corning Receives $1.2 million from U.S. Department of Energy to Improve Energy Efficiency in Commercial Buildings

    See More
  • mycocycle-logo

    Mycocycle Welcomes New Vice Presidents to Lead Research, Operations

    See More
  • Johns Manville Facility Receives Rebate Check for Energy Efficient Improvements

    See More

Related Products

See More Products
  • 9780128207918.jpg

    Eco-efficient Materials for Reducing Cooling Needs in Buildings and Construction 1st Edition

  • urban resilience.jpg

    Green Roof Retrofit: Building Urban Resilience

  • performance

    Performance-Based Building Design: From Below Grade to Floors, Walls, Roofs, and Windows to Finishes, 2nd Edition

See More Products
×

Be in the forefront of the roofing industry!

Join thousands of professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing