CHICAGO - Predicting Mother Nature can be difficult if not impossible. However, being prepared to respond to the damage caused by natural disasters with the proper products, services and accessories is critical. To assist roofing contractors and their customers to prepare for the ensuing storms and respond during the inevitable post-hurricane recovery period, the Tile Roofing Institute (TRI) has created the TRI Disaster Relief Playbook, which includes customizable press releases, feature stories, public service announcements (PSAs), a directory of local Red Cross disaster relief organizations, and guidelines on how to get this information into the hands of local broadcast and print media. TRI created this information to provide roofing professionals a “Go-To” resource, and more effectively respond to the re-roofing demands that occur after a major. For more information, call 312-670-4177 or