ABC Supply Enters Sponsorship Agreement with Foyt Racing
BELOIT, Wis.-American Builders and Contractors Supply Co. Inc. has entered into a sponsorship agreement with racing legend A.J. Foyt and A.J. Foyt Racing. ABC Supply will sponsor the No. 14 car in the Indy Racing League IndyCar Series, whose premier event is the Indianapolis 500. The car will be driven by A.J. Foyt IV, grandson of racing legend A.J. Foyt.
"This is a fun and exciting opportunity for us to really connect with both our current and future customers," says company founder and CEO Ken Hendricks. "The values and work ethic that have served this racing dynasty are the same values that fuel ABC Supply and we feel that our involvement in the IndyCar Series and the world famous Indianapolis 500 is a great way for us to reach out to our customer base and enhance the ABC Supply brand image."