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Home » Authors » Reed Hitchcock

Reed Hitchcock

Reed Hitchcock is general manager of the Asphalt Roofing Manufacturers Association (ARMA), the North American trade association representing the manufacturers and suppliers of bituminous-based residential and commercial fiberglass and organic asphalt shingle roofing products, roll roofing, built-up roofing systems and modified bitumen roofing systems.
Articles

ARTICLES

The contractor chose to create a rounded or “fish scale” look, determining that this would help bring an older, aesthetically pleasing architecture to this older building.

Project Profile: Beauty in the Black Hills

Reed Hitchcock
March 22, 2021
No Comments

A distinct building receives a fresh look from a creative contractor that earns ARMA’s Bronze Excellence Award 


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roofing contractor dress codes

Addressing the Roofing Industry’s Labor Shortage

Reed Hitchcock
October 31, 2019
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ARMA’s Executive Director shares insights on the roofing industry’s biggest problem in preview of the ARMA and RC webinar scheduled for Nov. 21.


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Self-Adhering Bituminous Roofing Membranes

Reed Hitchcock
August 27, 2007
One Comment
The ancient Mesopotamians had it right when they began using asphalt to waterproof temple baths and water tanks. The Phoenicians later found asphalt useful in caulking the seams of their merchant ships. And when they needed to seal their baths, reservoirs, and aqueducts, guess what substance the Romans relied on? Thousands of years later, asphalt has a proven track record documenting its ability to resist water penetration.
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Most roofing owners are great at the work. Knowing how to communicate what you do, why it matters, and what sets your business apart is just as important.

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