Roofing in paradise is not always a day at the beach. Hawaii has a demanding climate filled with humidity, wind and perpetual sunshine that can wear down roofing materials and crews. Oh, and almost everything must be shipped in from thousands of miles away.

The versatility of today’s metal forming machinery doesn’t end with the shaping of metal.

In a tight construction market, the ability to sell quality-roofing solutions is more important than ever. It is the hard times that separate the order takers from the record breakers. If past economic lulls are any indicator, in the current slowdown experience and marketing savvy will prevail over racing competitors to the lowest price.

For all the changes in the roofing industry, EPDM is the homegrown original formula for single-ply membranes. It’s been 40 years since this newcomer emerged with a radical method of waterproofing a building that saved money and could elongate with structural stresses and cope with inclement weather.