My clients often engage my services to write copy for their brochures and Web sites. Most contractors believe they are promising a customer-driven experience. This was the case with one client who I had to challenge on that belief. I noted that the webspeak of his Internet site told a very different story. “Webspeak” is the language and implied message of your Web site.
Flashings are the most common source of roof problems. Leaks often occur at these areas due to improper termination design, improper workmanship or use of inappropriate materials. Oftentimes flashing design is omitted from project specifications and it falls upon the roofing contractor to provide guidance in these locations.
Metal roofs are now common sights on schools, shopping plazas, churches and municipal buildings. The aesthetic value of metal roof systems is making them more appealing to the architectural community.
When you are struggling to sell your higher end products, introduce less expensive options. You will be surprised to discover that your clients still purchase the more expensive goods. The response results from a psychological phenomenon called the Law of Contrast. When two options are presented side-by-side, the law of contrast reveals that people will choose the preferred option even at a higher price.
Codes and regulations play a large role in our day-to-day business operations. They dictate what is required on projects and influence everything from material selection to application techniques. The codes and regulations are constantly changing and it appears we are headed into an environment where regulations will increase and became more stringent.
As new construction starts plummet, many builders have begun shifting their business from new construction to remodeling. It’s easy to assume many won’t understand remodeling. But make no mistake that some will not be worse, but actually will be better business operations than their more experienced remodeling competitors.
The vast majority of roof leaks occur at flashings, penetrations and terminations. Regardless of the roof covering system, these locations become the most critical points of proper weatherproofing. In this respect, SPF systems are no different. This article provides proper detail recommendations for SPF systems at the most common flashing and penetration locations.
The flashing element is the most vulnerable part of any roof system because it is the point at which the horizontal roof deck and vertical surface join. It is also the intersection of two different materials, such as is the case with parapet walls.
The International Building Code (IBC) requires that ventilation be provided in all buildings. Building ventilation can be provided through natural or mechanical means. Mechanical ventilation is typically required in under-floor areas, bathrooms and some attic spaces.
Modified bitumen roof systems were introduced on the United States commercial roofing market in the late 1970s. The technology for modified bitumen systems was developed in Europe in the 1960s. There are two primary types of modified bitumen systems: 1. Atactic polypropylene (APP). 2. Styrene-butadiene-styrene (SBS).
