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Columns

Small Shop Talk: Holiday Survival Tips

November 1, 2005
As a small shop operator, you already wear far too many hats and handle too many responsibilities. Now is a good time to get back to basics, and these 10 sure-fire ways to simplify your life can help.

Don't get me wrong. I love the holidays and gift giving. The spirit of the season seems to move us towards kindness and forgiveness. But sometimes I feel buried in an avalanche of social commitments, shopping, year-end work projects and nonstop family get-togethers. Bah, humbug!

This time of year emotions run high. A friend of mine, on the verge of tears, confessed that she hates the holiday season. Her mother died several years ago just before Thanksgiving. The family turned to her to pull off all the longstanding Thanksgiving traditions. Now, November fills her with a nasty combination of emotions ... grief, guilt and inadequacy. And, she is terribly busy - busy trying to please everyone and get everything done.

Too much to do. Too little time. Time to simplify.

Streamline Your Life

Queen Victoria once said, "Great events make me quiet and calm; it is only trifles that irritate my nerves." Right now, before you find yourself in a padded room, pare your life down to reasonable proportions. As a small shop operator, you already wear far too many hats and handle too many responsibilities. Now is a good time to get back to basics.

Allow me to share 10 sure-fire ways to simplify your life. Consider these life-saving, time-expanding suggestions my holiday gift to you! The first seven tips will streamline your life from here on out. The last three tips will get you through the holidays without significant hair loss or an increase in blood pressure.

1. Hire a professional cleaning service. Mary Kay Ash, the founder of Mary Kay cosmetics, is an incredible success story. After 25 years as top salesperson for a cookware company, Mary Kay hit the glass ceiling. Her assistant, a man, was promoted over her to become the company's first national sales manager. Crushed, Mary Kay quit. She wrote a letter to her boss outlining all the things the company did wrong and how to correct them. Instead of sending the letter, Mary Kay realized she had written a business plan for a really great company. She tapped into her $5,000 savings and started her own company. Mary Kay Cosmetics is now famous for making more women into millionaires than any other business opportunity ... and for those funky pink Cadillacs. When she first started, Mary Kay was a divorced mother of three. She had to find ways to balance motherhood and business. In her terrific book, You Can Have It All, she advises busy folks to delegate the house cleaning to a professional cleaner. "Don't spend dollar time on penny tasks," says Mary Kay. She's right! Find a cleaning person and pay them generously. Build the cost into your cost of doing business. There is nothing nicer than coming home to a clean house or walking into a spotless office. Couldn't you spend the time you spend cleaning doing something more productive and profitable? Hire a cleaning pro!

2. Wear a uniform. Don't waste time figuring out what you are going to wear to work every day. Create a work uniform and stick to it. Comfortable in conventional business attire? Great. Assemble a rotating collection of well-made matching pieces in solid colors. Don't get creative ... except for the tie. I am just figuring out how powerful and focusing a simple, fine quality wardrobe can be. They call them classics for a reason. Trust me on this. If you work in the field as well as the office, you'll need clothes that do double duty. Embroider your logo on 10 coordinated items of clothing - stick to solids - and wear those items. Nice "chamois-cotton" or denim shirts. Functional khaki pants. Land's End (800-338-2000) puts your logo on anything in their fashionable and sensible clothing line. Take your clothes to a professional laundering and dry cleaning service. Don't iron! (Remember ... penny tasks!) Have a set of clothes ready to go in your office closet. If you are a service manager, consider wearing the same uniform that your plumbers wear. Nice team-building touch.

3. Set aside 10 minutes each week to spend one-on-one with each of your employees. Sure, you don't have enough time as it is. But, by spending 10 minutes alone with each one of your employees, I promise you will free up hours of time currently wasted handling petty miscommunications. Spend the time getting caught up on the week. What's happening with this employee in his job? With his family? Get to know him or her. Be frank. Are there some employees that you talk to only when there is a problem? Stephen Covey is the author of The Seven Habits of Highly Effective People. He encourages us to "Seek first to understand, then to be understood." Shift your focus from you to the employee when you communicate. These 10-minute sessions will help you avoid costly relationship problems that sap time and energy.

4. Handle all customer complaints by asking, "What can I do to make you a happy customer?" Then, do that. If he wants money, give him money. Ask how much and then fork it over. If he wants you to come over and talk about the problem, go over and talk. Assume that you will have customer complaints. Complaints are going to happen in any business. Give everyone at your company the authority and responsibility to handle customer complaints. Ask this key question question, listen closely to the answer and do as instructed. It's what you'll end up doing anyway. Keep it simple and cut to the chase.

5. Use a day planner. What is holding you back? Are you afraid you'll look like a nerd? I've got two words for you: Bill Gates. Nerds are in! And there is no way you can remember everything you are supposed to do and everywhere you are supposed to be. You need to write it down. The Franklin-Covey Co. offers a terrific class on using a planner. Call them at 800-976-1492. Using a day planner allows you to make and keep promises. Nothing builds trust like doing what you say you are going to do. Spend an hour (or a half-hour) each week laying out the important things. Separate the urgent from the important. Trim the activities that don't enhance your life and your business.

6. Use a payroll service. There is nothing worse than falling into an IRS quagmire for missing a payroll tax deposit. Payroll services - Paychex and ADP are the biggies - make sure that you are current with all your taxes. They do the deposits for you electronically. This is handy, as you will be required to submit taxes electronically in the very near future. They also offer services such as benefits management, automatic paycheck deposits and meticulous record keeping. And they offer these services for a song. You just can't do what they do for the pittance that they charge. How do they do it? Well, they access your payroll account and snag the cash they need for your payroll and taxes a couple of days before they cut the checks. At any one time, the service has billions of dollars in float. That money generates beaucoup interest. So, the $40 to $60 per payroll that they charge is just gravy. (Gee. Wish I'd thought of that.) Anyway, it is a win-win situation. Don't wake up in the middle of the night wondering, "Oh dear, did I make the payroll deposit?" Simplify your life and use a payroll service.

7. If you can look it up, throw it out. Just say no to unnecessary paper and clutter. If the government doesn't require that you keep something, ask yourself, "Can I find this information again if I need it?" Is it on the Internet or at the library? If you can look it up, throw it out. Really, how many more brilliant ideas can you handle at this moment? Give me one great idea fully implemented for a dozen ideas that never make it to the material world. Be ruthless when you go through your mail. Do it, delegate it or dump it.

8. Eliminate all holiday traditions except the ones that you truly enjoy. I give you permission to take a pass on the holiday cards this year - unless you love sending them. You don't have to throw the neighborhood holiday bash this year, even if you've done it 30 years in a row. Everyone will get over it. If you don't want to do it, don't. Tell 'em Ellen said you could skip it this year.

9. Every day, write down five things for which you are thankful. Sarah Ban Breathnach wrote a blockbuster best selling book called Simple Abundance. In the book, she shares that the simplest way for the universe to bless you with more is to be grateful for what you have. I agree. Count your blessings. Jot down five of them every day. At the very least you can offer thanks for whatever health and wealth you have. And on a delightful, wintry night, when you find yourself safe and warm, with the family gathered round, and your belly full of good food, you can write all that down, too.

10. Accept your life as a work in progress. Recently, I attended a life skills seminar given by a woman named Sister Bea. What an enthusiastic and energetic woman! She talked about her tendency to take on too much. She laughed as she shared that she wanted her tombstone to read, "She got it all done." Doesn't that sound ridiculous? Nobody gets it all done. Life is a work in progress. Even if you stay at work all night every night, well, you would never get it all done. There is always more to do.

So, what do you say you pack it in for the day? You have done enough. Wrap it up. Go home to your family.

I wish you happiness and peace this holiday season.

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