SOPREMA U.S. has completed the integration of Tropical Roofing Products (TRP) into the SOPREMA brand, unifying its coatings and roof maintenance portfolio under a single national identity. Customers will begin seeing SOPREMA-branded packaging across the product line, while product performance, reliability, and technical support remain unchanged or enhanced.

This change simplifies and enhances the brand experience and supports SOPREMA’s long-term strategy to drive innovation, expand product offerings, and strengthen partnerships across the industry.

“Our priority was making this brand evolution seamless for our customers,” said Tim Kersey, CEO. “We’ve kept or improved product performance and reliability, enhanced our support tools, and unified the brand to reflect SOPREMA’s nationwide strength.”

Customers now have access to updated brochures, signage, and Sop’Direct, a mobile app offering language translation, product documentation, and easy access to technical resources. SOPREMA coatings sales representatives remain available for support, and the brand transition has already improved clarity and consistency across markets.