84 Lumber and LP Building Solutions have partnered with David Parraguirre—better known as The Mexican Carpenter—to honor National Hispanic Heritage Month.

Parraguirre, who has built a strong following on social media, uses his platform to inspire the next generation of tradespeople. With over a decade of hands-on experience in construction and a growing digital presence, he has become a role model for young professionals considering careers in the industry.

As part of the campaign, 84 Lumber and LP are collaborating with Parraguirre to provide donations of materials that will support skill-building and educational opportunities in local communities. Parraguirre says giving back through this partnership is deeply personal. 

“Hispanic Heritage Month is a time to honor the culture, values, and work ethic that have shaped my life and career,” Parraguirre said. “Partnering with 84 Lumber and LP allows us to inspire people who may not yet see the trades as a rewarding career path and open the door for those ready to step into this industry.”

The collaboration highlights the importance of representation in skilled trades, supports workforce development with material donations, and shares Parraguirre’s inspiring story as a Hispanic professional in construction.

Parraguirre began his career in construction doing framing work before creating his online platform. His social media presence now reaches hundreds of thousands across Instagram, TikTok, YouTube, and Facebook, where he educates, inspires, and connects with tradespeople

“One of the biggest challenges was overcoming stereotypes and proving that our work meets the highest standards of professionalism and quality,” Parraguirre said. “Representation grows when we share our stories and create visibility for the work we do. Mentorship programs, bilingual training resources, and platforms that highlight diverse professionals will continue to make a difference.”

This collaboration honors the contributions of Hispanic communities to the construction industry while spotlighting career opportunities in the skilled trades.

“This donation is more than just materials; it’s an investment in people’s futures, in skills they can carry for life, and in the pride that comes from creating something with your own hands,” Parraguirre said. “Being able to provide others with the tools and opportunities I once needed is my way of paying it forward.”