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Roofing NewsSteep Slope Roofing

Giving Back

Roofing Good Deeds: Uplifting Stories from Across the Industry

Catch up on recent news of roofers making a positive impact

By Chris Gray
Apex-Roofing-employees-with-college-students
Photo courtesy of Apex Roofing & Restoration

Photo courtesy of Apex Roofing & Restoration.

July 25, 2025

There is a great deal happening in roofing, let alone the world. Economic uncertainty, immigration woes and labor shortages, to name a few. They are important issues to pay attention to, but sometimes the deluge of bad news can become disheartening.

That’s why we at RC wanted to take a moment to highlight some of the recent positive news taking place in the roofing industry — a reminder that this industry does a lot of good.

Keeter Roofing & Remodeling Helps Family Scammed out of $28,000

In Wichita, Kan., the Shellhammer family hired Flint Hills Roofing Company in April 2024 to complete roofing and siding work on their home. They paid the contractor $28,000, but a year later, Flint Hills still hadn’t completed the work.

Hearing of their plight, Wichita-based Keeter Roofing & Remodeling stepped up to restore the family’s roof and siding free of charge.

“When I saw what happened to the Shellhammers, I knew we had to help,” said Daryn Keeter, owner of Keeter Roofing, in a press release. “No family should have to go through that kind of stress and loss — especially when they trusted someone to care for their home.”

Keeter Roofing replaced out-of-code siding installed by the company with new vinyl siding and repaired the roof, among other restorations.

According to ABC-affiliate KAKE, Shellhammer filed a complaint with the District Attorney's Office against Flint Hills Roofing, and the Better Business Bureau suspended its accreditation.

Home Genius Exteriors Reroofs Home for Family Caring for 3 Children with Rare Illness

As previously reported this week, Home Genius Exteriors helped a Philadelphia family by donating and installing a complete roof replacement after learning of their circumstances.

The Rivera family has three children who have been diagnosed with Progressive Familial Intrahepatic Cholestasis, a rare genetic liver disease that has overwhelmed the family with medical expenses.

The family contacted Home Genius Exteriors after noticing water damage to their roof, and an inspection revealed they needed a full replacement. Due to the family’s financial situation, the project proved to be too much to bear. Moved by their circumstances, Home Genius Exteriors donated the entire project, covering all materials and labor costs.

"As a father of five, I was moved by the story of the Rivera family," said Jeff Gunhus, CEO of Home Genius Exteriors. "Home Genius is proud to support the families in the communities in which we serve, and we are hopeful this small gesture will help ease their burden."

Angela Rivera said it was hard to put into words what the contractor’s actions meant to her family.

"We were trying so hard to find a way to make it work, but with everything happening, it just felt out of reach,” she said. “This act of kindness made an overwhelming situation feel a little less heavy and gave us hope when we needed it most."

Apex Roofing & Restoration Announces 2025 'Sheltering Scholars' Recipients

Birmingham-headquartered roofing contractor Apex Roofing & Restoration awarded five Alabama college students with scholarships through its inaugural ‘Sheltering Scholars: An Apex Roofing & Restoration Education Initiative,’ dedicated to supporting Alabama college students through financial assistance and community engagement.

Each recipient was honored with a $7,500 award at a celebratory banquet on July 17, at Apex’s headquarters in Hoover, Ala.

The 2025 ‘Sheltering Scholars’ recipients include:

  • Chastity Spencer-Thomas, Alabama A&M University
  • Heath Hope, The University of Alabama
  • Kylee Hester, Samford University
  • Rachel Morrow, University of Alabama at Birmingham (UAB)
  • Sarah Williams, Auburn University

Kentucky Army Vet Gifted New Roof by Best Choice Roofing

The roofing industry continues to support military veterans through the Owens Corning Roof Deployment Project, with one of its most recent recipients being a 69-year-old Army veteran.

“When it rained- I [had] to put bath rags or something to catch the windows leaking. When we had all that rain, that’s what I had to do,” Beverly Struggs said of her roof to Spectrum News.

Brandy Cook, operating partner with Best Choice Roofing, said she delivered the good news to Struggs that she had been selected to receive a new roof.

“I actually got to call and tell Ms. Beverly that we were going to be putting a new roof on her house, and she was sobbing,” Cook said. “Just so happy, she could hardly even talk. That just makes you feel good right here.”

Since 2016, Owens Corning has partnered with roofing contractors to give veterans in need roofs free of charge. The materials are donated and contractors provide the labor.

Florida Roofer Returns Deposits to Customers After Not Completing Work

In Florida, Manatee County resident Ardree Chatfield sought restoration work after Hurricane Milton damaged her home. She paid Brandon-based Platinum Roofing a deposit using a $8,000 hurricane settlement.

Months later, no work had been done. According to NBC-affiliate WFLA, the company hadn’t even pulled a permit for the job. Chatfield reached out to local media for help, which discovered the business’s building to be vacant. In June, the owner told WFLA “employee turnover” was partly to blame for not providing refunds or completing work.

Normally, the story ends there, and customers are left hanging. But on July 24, WFLA reported that Platinum Roofing returned full refunds to Chatfield and another customer, totaling $18,000.

“He apologized and said that he was sorry that he took so long, and he’s sorry that everything happened the way it happened,” Chatfield told WFLA.

Platinum Roofing’s phone number is disconnected, and its online listing says it is permanently closed.

Have any stories like these to share? Email Editor Chris Gray at grayc@bnpmedia.com.

KEYWORDS: Alabama crime Florida giveaway giving back Kentucky Owens Corning Pennsylvania scholarships

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Chrisgray

Chris Gray is the editor of Roofing Contractor and Roofing Supply Pro. He has worked in the fields of journalism and copywriting for nearly 20 years, ranging from local print newspapers to the multi-media promotion of international artists.

Reach him at 248-244-6498 or grayc@bnpmedia.com.

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