search
cart
facebook twitter linkedin youtube instagram Spotify Podcasts Apple Podcasts TikTok Spotify Podcasts Apple Podcasts TikTok
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • NEWS
  • TOPICS
    • Cool Roofing
    • Event News
    • Latinos in Roofing
    • Low Slope
    • Legal
    • Metal
    • Project Profiles
    • Roofing Supply Pro
    • Roofing Safety
    • Steep Slope
    • Sustainable Roofing
    • Technology
  • EXCLUSIVES
    • Best of Success
    • Contractor Profile
    • IRE Show
    • Roofing Contractor of the Year
    • Top 100
    • Young Guns
    • State of the Industry
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Roofing Quizzes
    • IRE Videos
    • Webinars
    • Infographics
  • PRODUCTS
    • New Products
    • Featured Products
  • COLUMNS
    • Editor's Note
    • Exit Planning
    • Guest Column
  • EVENTS
    • International Roofing Expo
    • Webinars
    • Best of Success Conference
    • Industry Events
  • DIRECTORY
    • Associations
    • Distributors
    • Manufacturer/Supplier
    • Business Services
    • Get Listed
  • MORE
    • Roofing Contractor Newsletters
    • Techos y Más Advisory Board
    • RC Store
    • Roofing Supply Pro
    • Custom Content & Marketing Services
    • Market Research
    • Sponsor Insights
    • Company Spotlights
    • Classifieds
      • Auctions
      • Business For Sale
      • Business Opportunities
      • Equipment For Sale
      • Positions Available
      • Products
      • Safety
      • Software
      • Services
      • Training
    • Contact Us
  • EMAGAZINE
    • eMagazine
    • Advertise
      • Editorial Calendar
      • Contact
    • Archive Issues
  • SIGN UP!

Damato of the Day Is … “Family Matters”

May 15, 2013

Twelve hours ago when I rolled into the office I did not expect to find myself sitting on a Delta jet heading for my hometown pecking out a note for the blog.

But that bastard, change, has reared its ugly head once again.

A little after lunchtime today I received the dreaded call that my sister, Michelle “Micky” Fonseca had passed away. I have eight brothers and sisters and, being number two and male, I have always taken it for granted that this day would never come for me. I would surely be the first of the siblings to pass on. And now our sister, Micky, number five, has succumbed to a variety of ailments from which she has suffered for many years.

Why bring all this up in a roofing blog? Several reasons:

Number one, this is a family industry. A family of which I am a part. When one in the family hurts there is always help for the asking. All I ask now is the opportunity to share some of my feelings and a little about the sister whose passing we now mourn. Writing about it changes nothing, but does give me a form of release.

Second, and the “real deal,” is that Micky once played a part in the roofing business. For years she was married to one of my associates in the roofing equipment and roofing material business. As the spouse of a roofing guy, she attended her share of industry events, including a number of NRCA and FRSA conventions. And it was a good thing, because Micky made friends easily. We had no trouble attracting roofing contractors to our trade-show booth when Micky was around.

I suspect more than one of you reading this will remember our Micky.

As I continue this sad journey I leave behind all of my associates who will close ranks and take on the tasks that I will not be around to field. That’s what families do.

For that, and for all the good time I was blessed to share with Micky, I am thankful.

Share This Story

You must login or register in order to post a comment.

Report Abusive Comment

Blog Topics

Damato of the Day

Guest Blog

Recent Comments

Metal Roofing Safety

Comment

This is such an important topic that doesn't...

Great read! It is a topic that is...

Koop een Nederlands rijbewijs +31 6 10177429

Manage My Account
  • eMagazine Subscription
  • Sign Up for the Newsletter
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • A finished comercial roof with a white coating
    Sponsored byFlashCo

    Best Practices for Allocating Scarce Labor Resources: Don’t Forget the Accessories

  • A metal roof
    Sponsored byWestlake Royal Building Products

    Metal Roofing Products That Protect Homes from Hurricanes and Build Pro Reputations

  • 3 men standing on a loading dock near a semi truck
    Sponsored by10X Roofing

    Why Good Roofers Struggle to Grow

Popular Stories

Androscoggin County Courthouse

Legal Roundup: Roofing Contractors Face Criminal Charges in Four States

3 men standing on a loading dock near a semi truck

Why Good Roofers Struggle to Grow

Tesla Solar Roof

Tesla Solar Roof Exit Leaves Contractors Facing Costs, Service Questions

Events

July 28, 2026

How Top Home Services Companies Turn Every Conversation Into Predictable Revenue

On Demand In this webinar, we'll outline how top contractors are turning every conversation into predictable revenue by coaching every comfort advisor visit, not just the ones a manager rides along on.

September 24, 2026

The 7 Promotes to Grow Your Roofing Business

Most roofing owners are great at the work. Knowing how to communicate what you do, why it matters, and what sets your business apart is just as important.

This session breaks down the 7 Promotes every roofing owner should know. From your personal story and value proposition to your hiring pitch, each one helps you communicate more clearly with homeowners, employees, and potential hires.

View All Submit An Event
×

Be in the forefront of the roofing industry!

Join thousands of professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • TikTok
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing