WAYNE, N.J. — GAF has announced more innovative tools to help roofing contractors save time and improve their businesses. The newest releases include the GAF Pro Roof Estimator app, the GAF Tips for Pros app, and an Android version of its GAF Remodeler iPad app. The company also debuted the GAF Roofing Shingle Design & Style Guide on its website with HGTV celebrities Genevieve Gorder and Carter Oosterhouse.

According to the company, GAF is focused on helping contractors to improve their in-home sales process. In a recent third-party study, 43 percent of homeowners said they would be more likely to choose a contractor if he/she had a professional-looking estimate. Based on this need, GAF has announced the GAF Pro Roof Estimator iPad app, which is available to GAF factory-certified contractors. This app offers a streamlined, customizable estimation process including roof measurement and inspection pictures, product and warranty selection, and other key aspects of creating a professional estimate that will help contractors close more sales.