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High Style Meets High Performance

July 1, 2012

As with most major purchases for homeowners, choosing a new roof is a decision that is as emotional as it is practical. And it should be. With the wide variety ofcasse25 colors and styles available, a new roof has the capability to define the appearance of the entire home. But it also serves a very important purpose: to help protect what is probably their greatest investment from the harsh elements of nature.

It’s also a decision that they will have to live with for years to come. Which is why Owens Corning Roofing makes it easier by offering shingles that combine uncompromising beauty with uncompromising strength: TruDefinition® Duration® Shingles Designer Colors Collection.

 

Bright. Bold. Brilliant.

TruDefinition® Duration® Designer Shingles were created not only to provide maximum vibrancy and dimension, they have also been carefully crafted to coordinate with other exterior elements like paint, trim and landscaping to bring harmony to the entire property. Plus, the bright hues, bold color combinations and distinctive shadow lines of TruDefinition® Duration® Designer Shingles provide a level of curb appeal that can add to the perceived value of the home and deliver a dramatic look that is nothing short of spectacular.

A Breakthrough Design, by Owens Corning Roofing

The strength behind TruDefinition® Duration® Designer Shingles comes from our patented SureNail® Technology, which combines several breakthrough designs to help deliver beauty that lasts. A tough, woven engineered reinforcing fabric in the nailing area promotes easy, fast and consistent nail gun fastening, and provides excellent blow-through and nail-pull resistance. Triple Layer Protection™ creates a unique “triple layer” of reinforcement when the fabric overlays the common bond of the shingle laminate layers, offering excellent fastener holding power. Plus, our enhanced Tru-Bond® sealant grips tightly to the engineered fabric nailing strip on the shingle below, making it the industry’s first asphalt roofing shingle engineered to deliver 130-MPH wind warranty* performance with only four nails.

casse26Your Crew Will Love Them Too

In addition, TruDefinition® Duration® Designer Shingles install fast and easy, which can help save time and money.

• Only four nails† are required per shingle to achieve 130-MPH wind warranty*

• Nailing is fast, easy and consistent with a highly visible nailing zone

• Shingles lay flat for fewer callbacks

• SureNail® fabric helps resist nail blow-through and pull-through

Creating Synergy for Outstanding Roof Performance

 

As a part of the Owens Corning™ Roofing System, TruDefinition® Duration® Designer Shingles are engineered to work together with our other roofing products — including underlayments, ventilation products and more — to help prevent premature aging, cracked shingles and structural damage.

When it comes to choosing a new roof, it’s never been easier to provide homeowners The Right Choice.™

For more information, please visit www.roofing.owenscorning.com.

 

*See actual warranty for complete details, limitations and requirements.

† Where allowed by code.

SureNail Technology US Patent 7,836,654 and other patents pending.

 ©2012 Owens Corning. All Rights Reserved.  

KEYWORDS: homeowners

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