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Bennett Awards will be presented annually and recognize individuals who volunteer and offer notable positive accomplishments on behalf of the Roofing Alliance and industry.
LaValley, who has worked with the Roofing Alliance in development and membership for many years, will step into the executive director position following Bennett Judson's retirement.
Viera began his role as executive director for the WSRCA on Aug. 1. He has 19 years of knowledge and experience with the WSRCA, where he recently served as the director of expo and events.
As a Certified Association Executive (CAE), a title earned by fewer than 5% of association professionals, Jeff Henry is a distinguished leader in the association field.