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Home » Topics » Sponsored Content » Watercress Financial

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Female standing in home kitchen doing accounting work from home calculates company financial statement, use calculator fill data results on laptop application, housewife manage family budget
Sponsored By
Watercress Financial

Paying for a New Roof: What Homeowners Consider and What Contractors Should Know

With roof replacement costs rising, homeowners are weighing everything from cash and credit cards to equity lines and loans. Here’s a clear look at the pros, cons, and practical choices.
February 5, 2026
With roof replacement costs rising, homeowners are weighing everything from cash and credit cards to equity lines and loans. Here’s a clear look at the pros, cons, and practical choices.
Read More
Happy mature couple using phone holding credit card making payments. Middle aged older man and woman doing ecommerce shopping on smartphone booking or buying online on mobile sitting at home table.
Sponsored By
Watercress Financial

Meeting Modern Expectations: Why Offering Financing Is Essential for Roofers Today

Roofing contractors who embrace payment flexibility can position themselves as customer-focused, modern, and better equipped for success
October 1, 2025
Homeowners now expect more than quality and warranties—they want flexible ways to pay. Learn how contractors who embrace financing are meeting modern expectations and helping customers invest confidently in their homes.
Read More
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Events

March 31, 2026

The Number One Reason Roofers Lose Money on Insurance Jobs and How to Fix It

Insurance supplementing is one of the biggest profit leaks on insurance jobs, costing contractors time, money, and control. In this session, we’ll discuss how proper training and process alignment can help teams manage supplementing more effectively keeping key decisions in-house and profits where they belong.

April 23, 2026

Homeowners Survey: A Roofing Customer’s Journey in 2026

Join the experts as they break down the data on another set of questions aimed at gaining insights into the rapidly changing home roofing and restoration market. Roofing contractors can use this data and insight to better understand what factors influence a homeowner's contractor selection process. 

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