search
cart
facebook twitter linkedin youtube instagram Spotify Podcasts Apple Podcasts Spotify Podcasts Apple Podcasts
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • NEWS
  • TOPICS
    • Cool Roofing
    • Event News
    • Latinos in Roofing
    • Low Slope
    • Legal
    • Metal
    • Project Profiles
    • Roofing Supply Pro
    • Roofing Safety
    • Steep Slope
    • Sustainable Roofing
    • Technology
  • EXCLUSIVES
    • Best of Success
    • Contractor Profile
    • IRE Show
    • Roofing Contractor of the Year
      • Enter Roofing Contractor of the Year
    • Top 100
      • Enter the Top 100
    • Young Guns
    • State of the Industry
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Interactive Spotlights
    • Roofing Quizzes
    • IRE Videos
    • Webinars
    • Photo Galleries
  • PRODUCTS
    • New Products
    • Featured Products
  • COLUMNS
    • Editor's Note
    • Exit Planning
    • Guest Column
  • EVENTS
    • International Roofing Expo
    • Webinars
    • Best of Success Conference
    • Industry Events
  • DIRECTORY
    • Associations
    • Distributors
    • Manufacturer/Supplier
    • Business Services
    • Get Listed
  • MORE
    • Roofing Contractor Newsletters
    • Techos y Más Advisory Board
    • RC Store
    • Roofing Supply Pro
    • Custom Content & Marketing Services
    • Market Research
    • Sponsor Insights
    • Company Spotlights
    • Classifieds
      • Auctions
      • Business For Sale
      • Business Opportunities
      • Equipment For Sale
      • Positions Available
      • Products
      • Safety
      • Software
      • Services
      • Training
    • Contact Us
  • EMAGAZINE
    • eMagazine
    • Advertise
      • Editorial Calendar
      • Contact
    • Archive Issues
  • SIGN UP!

CertainTeed ColorView Home Exterior Visualization Tool Hits the Road

February 17, 2016
Malvern, Pa. – Contractors who specialize in exterior remodeling projects have a next generation tool to help their customers sort through a world of design possibilities. CertainTeed, North America’s leading brand of building products, has improved upon its industry-best array of home design visualization tools by expanding the product offerings showcased in the mobile version of the ColorView® Exterior Style and Color Selector. Created expressly for the iPad®, the ColorView Mobile app untethers building professionals from the office computer, enabling them to work directly with homeowners as they try out different exterior product style and color combinations.
 
The ColorView Mobile app allows the contractor to show the homeowner how various CertainTeed products will look on his or her home – before the first nail is ever driven. Once images of the customer’s dwelling have been uploaded to the app, the walls and roof can be masked over with virtual layers of CertainTeed siding and roofing products. 
 
In addition to experimenting with various styles and colors of CertainTeed roofing shingles and vinyl and polymer siding, users can also choose from dozens of Sherwin-Williams paint colors to apply to the front door, garage door, trim areas and shutters. Once the design is complete, ColorView Mobile can save and share custom renderings for future reference.
 
With Colorview Mobile, contractors can add a powerful element of personalization to sales presentations. Snapping photos of a prospective customer’s home, uploading them to ColorView Mobile, and preparing suggested visualizations before a presentation gives the contractor a head start on explaining the many exterior product options available from CertainTeed. Contractor and homeowner can then work together to create additional renderings based on the homeowner’s personal style.
 
CertainTeed developed ColorView Mobile to accommodate today’s on-the-go lifestyles. “The popularity of smart device apps was a chief factor in our decision to add siding products and paint colors to the mobile version of ColorView,” notes Matt Gibson, marketing director for CertainTeed Siding. “We’ve had the desktop version of ColorView for a few years now, but since many contractors these days prefer the mobility and convenience of tablets, we wanted to provide a strong visualization tool that could be used in the field. The ability to do side-by-side comparisons of different options, as well as see various color and style combinations realistically applied to nearly every element of the user’s own dwelling, is invaluable in helping contractor and customer agree on a well-coordinated design before the actual remodeling work begins.”
 
In addition to ColorView Mobile, ColorCoach™ and CurbAppeal™ are two other design tools that can be utilized to explore and evaluate different customized exteriors. For more information about these programs, visit certainteed.com/colortools.
 
For more information, visit www.certainteed.com. 
KEYWORDS: apps and software CertainTeed

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • two-roofers-in-harnesses-on-tile-roof

    How AI Is (and Isn’t) Impacting Roofing Jobs

    A new study from Microsoft shows artificial intelligence...
    Roofing News
    By: Chris Gray
  • Baker-Roofing-Company-employees-on-flat-roof-examinining-paperwork

    Exclusive: 2025’s Top 100 Roofing Contractors

    Roofing Contractor's 2025 Top 100 list reveals revenue...
    Top 100 Roofing Contractors
    By: Chris Gray
  • A before and after heat measurement comparison

    How Hot is Too Hot in the Attic?

    If the ventilation is working, how hot should the attic...
    Columns
    By: Paul Scelsi
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine Subscription
  • Sign Up for the Newsletter
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • A finished commercial roof, including flashings
    Sponsored byFlashCo

    It’s All in the Details – How to Avoid 4 Common Mistakes with Roofing Accessories

  • Happy mature couple using phone holding credit card making payments. Middle aged older man and woman doing ecommerce shopping on smartphone booking or buying online on mobile sitting at home table.
    Sponsored byWatercress Financial

    Meeting Modern Expectations: Why Offering Financing Is Essential for Roofers Today

  • A roofing contractor stands on a roof behind an American flag
    Sponsored byTAMKO®

    Building Roofs, Building Community: TAMKO’s Lasting Commitment to Veterans and the Military

Popular Stories

TWS Remodeling team

Private Equity Fallout Rocks Roofing; Pros Step In

Malarkey-logo-with-Charles-Collins-headshot

Malarkey Roofing Products Announces New President

roofer-safety-harness-construction.jpg

OSHA's Top 10 Most Cited Violations of 2025

Roofing Contractor Bookstore

Related Articles

  • CertainTeed Corporation Enhances Its ColorView Exterior Style and Color Selector to Provide More Web-Based Visualization Options for Homeowners

    See More
  • Englert Machine Service Program Hits the Road

    See More
  • Englert Machine Service Program Hits the Road

    See More

Related Products

See More Products
  • bni book

    BNi Building News Home Builders Costbook 2026 (Print Edition)

  • roofingpic.jpg

    Managing the Profitable Construction Business: The Contractor's Guide to Success and Survival Strategies

See More Products
×

Be in the forefront of the roofing industry!

Join thousands of professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing