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Home » Back to the Basics: Local-Focus Strategy Keeps Tecta America’s National Roofing Footprint Growing
With just a few swipes on his tablet screen, or by punching a few numbers on his phone, Tecta America Corporation’s CEO and President Mark Santacrose can reach thousands of some of the most skilled roofing contractors from coast to coast for almost any situation. That’s the benefit of building one of the nation’s largest and most successful roofing-contractor companies through strategic partnerships.
But when asked to describe the company he’s headed for more than a dozen years, big is not a word he’d use. That’s not the philosophy that helped Tecta America acquire 25 other roofing-contractor companies and grow to about 2,500 employees during peak season. And he said it’s not what’s going to lead to greater success in the future. In fact, it’s the exact opposite.