CRYSTAL LAKE, Ill. — KNAACK® has launched a new website that includes improved navigation, filtering functionality, and online question and review capabilities. The site is designed to better help customers select and purchase jobsite storage equipment, handheld boxes and accessories based on their needs and feedback from existing customers.
When navigating the new KNAACK website, each product has a comprehensive detail page where customers can learn more about product specifications and descriptions, read existing questions and reviews or post a new one. New questions are routed to a dedicated customer care team to ensure a timely and accurate response. All products and accessories can be reviewed based on durability, features and value, and the reviewer can assign an overall star rating to each item. All product reviews may be shared through social media channels, including Facebook and Twitter.
“Our products are known in the industry for providing maximum protection and security against theft,” said Stacy Gardella, director of interactive marketing. “Authentic reviews and feedback from end-users helps us continually improve our website content and product development process while giving new customers peace of mind knowing that they’re purchasing an item that has been recommended by another user.”
Visitors to the new KNAACK website can also compare up to three products at a time, including the ability to filter products by style, storage volume and material. This feature provides the user with an in-depth overview of three unique products on one page with the ability to view the differences and similarities.
For more information, visit www.knaack.com.