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ServiceTitan Announces Integration with ABC Supply Co. Inc.

Collaboration seeks to deliver live pricing, product catalogs, and faster ordering

By Roofing Contractor Staff
ABC-Supply-ServiceTitan-logos-over-black-and-white
June 17, 2025

ServiceTitan and ABC Supply Co. Inc. announced a strategic collaboration with ABC Supply Co., Inc. to provide roofing contractors on ServiceTitan with product catalogs, pricing, and order status directly from the platform to optimize procurement and estimating, reduce job delays, and improve margin control.

“Our customers are the fastest growing and most tech-forward in the industry. They rely on accurate data from their partners to make the best decisions and put forward the best estimates in front of their customers,” said Connor Theilmann, chief business officer at ServiceTitan. “ABC Supply has chosen ServiceTitan as its key software provider, and together we’re building the tightest integration between a contractor platform and a supplier in the industry. 

"This partnership gives contractors unmatched access to live product pricing, availability, and a fully digitized purchasing experience, right within the tools they already use to run their business. Together, we’re setting a new standard for operational efficiency and customer satisfaction for a software and distributor partnership."

Key ABC Supply capabilities that ServiceTitan’s roofing and exterior customers will benefit from include:

Branch-Specific, Up-to-Date Pricing: ABC Supply pricing is pulled nightly and synced to each contractor’s pricebook, ensuring sales teams always estimate with the most current costs — even across different cities and branches.

Location-Aware Estimates: For contractors operating in multiple regions, branch-level prices are automatically applied based on the job’s location so they can maintain profitability across markets without manual adjustments.

Real-Time Validation at Purchase: When it’s time to order, ServiceTitan checks current pricing and branch availability, ensuring every PO reflects accurate pricing and availability before submission, reducing order errors and material delays.

Seamless Estimate-to-Order Flow: Once a job is sold, teams can instantly convert the estimate into an electronic PO, complete with supplier-specific SKUs, variants, and delivery details.

Enriched Catalog Content: Access ABC’s full catalog with product names and imagery, synced directly into the pricebook, automatically building more professional, accurate proposals.

“This integration effort with ServiceTitan reflects our commitment to making it easier for contractors to run their businesses by leveraging best-in-class technology,” said Kris Kieffer, director of customer enablement at ABC Supply. “By connecting our pricing and ordering capabilities with ServiceTitan’s platform, we’re giving contractors powerful tools to streamline operations and drive growth, directly from the platforms they already use.”

The integration is in development and will be generally available to all ServiceTitan roofing and exterior customers later this summer.

KEYWORDS: ABC Supply Co. CRM software estimating partnership pricing ServiceTitan

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Roofing Contractor editor-compiled stories, staff reports and industry news releases.

To submit news or for corrections, contact Tanja Kern, Strategic Content Editor, at kernt@bnpmedia.com.

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