The newly launched Westlake Royal Building Products offers brands in siding and accessories, trim and mouldings, roofing, stone, windows and outdoor living.

The latest research shows the overload of virtual content and stimulation consumers face leads them to seek sensorial reduction strategies in their home design choices.

The transaction will bring Boral's architectural solutions and product brands in roofing; siding, trim and shutters; decorative stone; and windows to complement Westlake Chemical's existing businesses.

Boral Roofing LLC, recently named Darren Schulz as its new president.