Solar power is continuing to grow in popularity thanks to a combination of rising energy costs, new incentives, and an increased desire to generate energy from renewable sources. This surge in solar is ripe for opportunity – if roofing contractors are properly prepared.

In RC’s 2023 State of the Industry report, 56% of residential contractors expect their solar sales to increase this year, while 51% of commercial contractors expect the same. It’s not limited to sunny states like California, either – ResearchAndMarkets.com reports that the South is expected to experience triple-digit growth through 2025 and will surpass the Northeast as the second leading regional market for solar roofing.