‘Don't Fraud My Texas’ Roofing Campaign Wins Award
DALLAS — A publicity campaign advocating against fraud in the Texas roofing market was recognized by industry leaders for its effectiveness.
Thrive PR, a strategic communications and creative agency based in Dallas/Fort Worth, won the Public Relations Society of America (PRSA) Dallas Pegasus Award of Honor for "Most Effective Campaign" for its strategic communications work and launch of the Don't Fraud My Texas consumer awareness and advocacy initiative.