While the coatings market has slowly gained popularity in the roofing industry, the COVID-19 pandemic emphasized the need for sustainable roofing and for roofing companies to diversify. Coatings offers roofing professionals solutions in both areas.
“We always find that the coatings actually can extend the life of the roof, and I think that because of COVID — financial costs on the residential and commercial side — I think owners are looking at more opportunities to save long term,” said Roof Coatings Manufacturers Association Executive Director Dan Quinonez during a webinar.