Since the start of the COVID-19 pandemic, there’s been a tight supply market that has many roofing contractors and facility owners considering the application of coatings and other fluid-applied materials on existing roofs in efforts to extend their service life until things get back to "normal."
This provides an opportunity for coating manufacturers to introduce their products to a wider segment of the market and to gain market share. This also provides an opportunity for roofing contractors that are interested in expanding services into the coatings market to become familiar with the latest generation of coatings.