After two delays, a successful industry-wide virtual event and several months of uncertainty surrounding the COVID-19 pandemic, the International Roofing Expo (IRE) 2021 is set to open doors at 11 a.m. today and welcome roofing contractors and other industry stakeholders — in-person — to a very familiar place that may not look all that familiar.
North America’s largest roofing show returns to the Mandalay Bay Convention Center in Las Vegas, but some scenery and practices will certainly be different. One change attendees will notice right away is the absence of any registration lines. Faced with lengthy registration processes at both expos in Dallas and Nashville — and a renewed commitment to sustainability — show planners did away with paper badges and introduced a fully-digital process that’s been tested with other conventions.