Atlas Roofing Corporation announced the promotion of Stephanie Daniels to national director of business development for the shingles and underlayments division.

In this newly created strategic national role, Daniels will oversee product development, SKU rationalization and accessory product growth, and will lead a cross-department committee focused on innovation, product management and operational efficiencies. She will take on the additional responsibility of leading the growth and evolution of Atlas Roofing’s professional contractor and loyalty programs.