The COVID-19 pandemic has caused numerous events around the country to be canceled or postponed in the interest of health and safety, including roofing expos and conventions. The 2020 Western Roofing Expo, held by the Western States Roofing Contractors Association (WSRCA), seemed like it would be just another on the list of canceled events.
Instead, the WSRCA took the bold step of transforming its expo, originally scheduled for June 7-9 in Las Vegas, into its first-ever Virtual Western Roofing Expo (VWRE). RC spoke with WSRCA's executive leadership and staff, including Joel Viera, director of exposition and events; Thomas Papas, executive director; and Leo Ibarra, president of the executive committee, to learn more about what roofing contractors can expect from this trailblazing online expo experience.