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Twenty years ago, I took some painting contractors we worked with and did group consulting with them. That quickly grew into a networking group and 15 years ago we started a networking group for roofing contractors. I wish I could tell you I had this ingenious idea, but truthfully it all started with the concept of bringing the customers to me and cutting down on my road time. Little did I know what a powerful format I had created. It all started with a simple concept of getting contractors away from their business for three days, treating them professionally and pounding away on what they needed to fix in their business. The PROOF© is in the pudding: 73.21 percent of our roofing customers experienced a sales increase from 2010 to 2011. More importantly, 80 percent experienced a profit increase. Why?
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