Contractors are always scrambling for work and looking for the next job. Since the 2007 recession many contractors have looked to diversification as a way to triumph over a slowing economy. But diversity is not always your friend. New types of work also require new craft skills, newfangled estimating techniques, patience and dedication to a new process. So what’s right for you?
First, take a hard look at yourself and your company and determine your core competencies. Core competencies are what your company does really well. Stepping outside of those strengths makes for even greater challenges and decreases the odds for success. Forgive me for stereotyping folks, but when writing an article it can be a quick way to help readers grasp the point. Each and every one of us has certain strengths and weaknesses. This is also true of companies. Here are some common competencies of roofing companies: