The White Coatings Council will service the producers and suppliers of acrylic or elastomeric (non-bituminous) coatings.
The Roof Coatings Manufacturers Association, Washington, D.C., has announced initiation of a new council for the producers of white coatings. The White Coatings Council will function as part of the overall RCMA. It will service the producers and suppliers of acrylic or elastomeric (non-bituminous) coatings. RCMA, on behalf of the council, has already implemented an industry promotional program, and is planning programs to respond to targeted governmental and regulatory issues, technical matters and activities, and membership services and programs.
“With the significant changes taking place in the variety of roof coatings products manufactured, distributed and available today, RCMA members recognize the increasing interest in reflective roofing,” according to RCMA President R. Tripp Hyer III, vice president of sales and marketing, Gardner-Gibson Inc., Tampa, Fla. “RCMA has stepped to the forefront to meet today’s market trend by setting up this council to exclusively focus on white coatings while at the same time, maintaining its full-service role of its historic membership base.”