If there’s one unwavering lesson that roofing contractors learn along their business journey it’s that roofing is an industry that’s permanent, meaning, once you’re in — you’re all in. Even before his career in roofing began, Paul LaNue was no stranger to this mindset, having gathered with friends for weekly poker games. Paul’s friends, all of whom were already employed in the roofing industry, played a hand in convincing him to take the plunge and join them in the trade. It was 1997, and their timing couldn’t have been better since Paul had recently closed his carpet cleaning company. That coincidence marked just the beginning of Paul’s prosperous two-decade career in roofing.
After working in the industry for 14 years, Paul was recruited by the owner of a company who believed he was the right man to help grow his business.