The demographics are overwhelming. Forty-five percent of all roof installers in the United States are Latinos. The U.S. Bureau of Labor Statistics projects that by 2020, more than 74 percent of the labor force growth across all sectors will consist of Latinos, and the construction trades will comprise a big portion of that total.
Roofing contractors that ignore the numbers will face significant labor and growth challenges for years to come, warned Ricardo Gonzalez, founder and CEO of Bilingual America at the 2015 Best of Success seminar.