Alure Home Improvements of Plainview, N.Y., was started as a painting company in 1946, but current President/CEO Sal Ferro is glad the company embraced the decision to switch to roofing residential homes a few decades later.
“Alure was founded by Sol Hyman as a painting company in 1946 and after World War II he began his own business,” Ferro recalled. “It remained a three-person paperhanging business until 1971.”