WINTER PARK, Fla. — The Florida Roofing, Sheet Metal and Air Conditioning Contractors Association announced that the name of its official publication, the Florida Forum Magazine, will change on January 2010 to Roofing Florida, A publication of the FRSA – Florida ’s Association of Roofing Professionals.

The decision to change the name and redesign the magazine was made by the FRSA leadership to update the publication’s image and accurately represent the purpose and interests of the magazine’s readership.

In addition, the FRSA trade show has been renamed the Florida Roofing and Sheet Metal Expo. This event and the group’s annual convention will be held June 16–19 at the Rosen Shingle Creek and Convention Center in Orlando , Fla.

FRSA is an 87-year-old trade association consisting of over 700 members. Its main purpose is to foster ethical business practices, protect consumer interests and promote the industries it represents. For further information on the association, visit www.floridaroof.com.